Trademark Usage Guidelines
NiwTech’s trademarks, service marks and logos (“Trademarks”) represent intellectual property rights owned by NiwTech and as such are valued assets of NiwTech. These Trademarks, whether registered or unregistered, must be used in accordance with these Trademark Usage Guidelines (“Guidelines”).
Any unlicensed use by you of a NiwTech Trademark must be authorized by applicable law without a license and requires proper acknowledgment and strict compliance with the below Guidelines. Any other use of a NiwTech Trademark requires an appropriate license agreement. Requests for a trademark license may be submitted to trademarks@niwtech.com. By using any NiwTech Trademarks, you are acknowledging that NiwTech is the sole owner of the Trademarks and agreeing not to interfere with NiwTech’s rights in the Trademarks, including challenging NiwTech s use, registration of, or application to register such Trademarks. You agree that you will not harm, misuse, or bring into disrepute any NiwTech Trademarks and that the goodwill, if any, derived from your use of any NiwTech Trademarks exclusively inures to the benefit of and belongs to NiwTech. You may not use any NiwTech Trademarks in metatags, search fields, hidden text, or any other form that has the purpose or effect of diverting or confusing consumers without NiwTech ‘s prior written permission.
Other product names or trademarks, including those appearing on NiwTech’s websites, that are not owned by NiwTech are for identification purposes only and may be the registered or unregistered trademarks of their respective owners. No license or right is granted by NiwTech by implication, estoppel or otherwise to any such third party names or trademarks or to the NiwTech Trademarks hereby.
Applicability of guidelines
These Guidelines apply to NiwTech employees, customers, licensees, consultants, outside vendors, and other third parties. Note that if you are a licensee of a NiwTech Trademark, the license agreement that you signed with NiwTech may contain specific usage guidelines that differ from those contained within these Guidelines, and in such case you should follow those specific guidelines provided within such license agreement. If you are a licensee, but have been provided no special guidelines, then follow these Guidelines.
List of NiwTech Trademarks
The list of NiwTech Trademarks provided here may be updated with new information from time-to-time and without notice and should be referred to regularly. Note that the list may not be comprehensive, and the omission of a NiwTech Trademark from the list does not represent any waiver of any intellectual property rights of NiwTech in or to such Trademark. If in doubt about whether or not a particular name, mark or logo is a NiwTech Trademark, or if you have any questions about the use of NiwTech’s Trademarks, contact NiwTech’s Legal Department for assistance
Referring to NiwTech products/services
When referring to NiwTech products or services use the applicable Trademark, and ensure that such references: (i) are truthful, fair, and not misleading; and (ii) comply with these Guidelines. Note that these Guidelines may be modified by NiwTech from time-to-time in its sole discretion. Specifically, ensure that you:
- do not incorporate NiwTech Trademarks into your own product trademarks, service marks, logos, or company names; and
- do not adopt marks or logos that are confusingly similar to any NiwTech Trademarks.
Use of “NiwTech” as a Trademark vs. Trade name
“NiwTech” is not only a trademark used to identify NiwTech’s products and services; it also serves as NiwTech’s company name. Therefore, the word “NiwTech” is generally used in two (2) different ways: (i) as a trade name to identify NiwTech Ltd. the company; or (ii) as a trademark to identify its various products. “NiwTech” is used as a trade name when NiwTech Ltd. the company is taking some action or referenced as having some attribute (e.g. “NiwTech announced new store”). When referenced as a trade name, there is no need to include a trademark symbol after “NiwTech”. “NiwTech” is used as a trademark when NiwTech is an adjective used as a brand name for its products and services (e.g. “NiwTech® Computer Repairs”). When referenced as a trademark, include the proper trademark symbol after “NiwTech”.
Websites and Domain Name Usage.
Web site domain names that include the term “NiwTech” combined with other distinguishing words, numbers or symbols, may use the word marks as part of the domain name provided that such use complies with the following requirements:
- You may not use any NiwTech trademark, including NiwTech name, as part of your company name, product name or service name. Also, you may not use any NiwTech trademark as the most prominent word in your domain name.
- The web site must serve to: a) promote products and/or services that are compatible with NiwTech products, services and technology; or b) serve as an informational forum concerning NiwTech products, services and technology.
- The web site does not create a sense of endorsement, sponsorship, or false association with NiwTech, its products or services.
- You include the following disclaimer of sponsorship, affiliation, or endorsement by NiwTech on your web site similar to the following:
“(Company Name) is an independent entity and this web site has not been authorized, sponsored, or otherwise affiliated with NiwTech Ltd. NiwTech trademark of NiwTech Ltd., registered in the UK and other countries.” - You may not use the word ” NiwTech “or any other NiwTech products and services name alone as a domain name (e.g., niwtech.xyz, niwtechcloud.com).
Except for the limited right to use as expressly permitted under these terms, no other rights of any kind are granted hereunder, by implication or otherwise.
Titles.
NiwTech does not review or specifically grant permission to use its trademarks in book titles, series titles, website titles, or other titles. Publishers should consult their own legal counsel regarding proper referential use of others’ trademarks in their titles. Titles that refer to NiwTech trademarks are generally appropriate so long as: (1) the NiwTech trademark does not appear as the first word or otherwise as the most prominent part of the title; (2) the NiwTech trademark is not used in any other manner that might suggest NiwTech’s affiliation, sponsorship, or certification (e.g., using NiwTech trademarks as part of logos, designs, or other graphics); (3) the book cover does not include any NiwTech logos, logotypes, icons, trade dress, or other designs; (4) the book includes a prominent disclaimer of association with NiwTech; and (5) NiwTech’s trademarks are properly marked with the appropriate a TM or ® symbol and attributed to NiwTech.
Other Copy Guidelines
You must not use any NiwTech trademarks, logos or designs other than those listed on the NiwTech trademark list as updated by NiwTech from time to time.
You must not use NiwTech trademarks on any promotional merchandise (e.g. shirts, key chains, mugs, mouse pads, etc.).
The size and placement of the NiwTech trademarks must emphasize clearly that you are an independent entity, and not part of NiwTech. In all cases, the visual affiliation between your company and NiwTech must clearly indicate the independent nature of the relationship between the two companies.
You may not represent your company as “official,” “exclusive,” “approved,” or “franchised” by NiwTech.
Depiction of NiwTech products and services must be a fair representation of them as marketed and distributed by NiwTech. You may not use any NiwTech trademarks in any material, which contains subject matter, which NiwTech may deem, in our opinion, in poor taste. Further, you may not use the NiwTech trademarks in a manner or context that reflects unfavorably upon NiwTech or which will diminish or damage NiwTech’s goodwill, in NiwTech’s reasonable judgment.
You must not make any claims about NiwTech, its products or services, other than presenting current information, which has been published by NiwTech.
You are not authorized by NiwTech to use any other third party marks, even if they are used in connection with the NiwTech products or services.